The idea behind Profood is fairly simple: we hunt down the best food from around the world and share it with Hong Kong. We deal directly with all our suppliers, personally visiting their facilities, learning their stories and understanding their motivations. Perhaps it’s to carry on a family tradition, perhaps it’s their love for their craft and heritage, or maybe they wish to spread their philosophy on what food should be. If they are aligned with our ethos, we carry their products with pride.
Pure flavour in each grain brought to your table by tradition, love for the earth and commitment.
Stefano Rocca - multiple award winner and recognised as one of the top bottarga producers in Italy!
Founded in 1477, Malandrone produces one of the world’s best Parmigiano Reggiano.
$65.00 HKD
These beautiful breakfast bakes by Generous are made with gluten-free oats, tapioca flower and raisins. They are also...
$58.00 HKD
A gluten-free vanilla shortbread by Generous. This sweet temptation is made with buckwheat flour, potato...
$58.00 HKD
A gluten-free hazelnut croquant by Generous. This crunchy temptation is made with buckwheat flour, potato starch and...
$60.00 HKD
Gluten-free chocolate cookies with Belgian chocolate chips, hazelnuts and fleur de sel by Generous. Made with...
$38.00 HKD
These Buddha Bears by Mind Sweets are delicious vegan organic gummy bears made...
$190.00 HKD
This aberquino by Cortijo de Suerte Alta is sweet at first, followed by a medium-intense peppery flavour,...
$235.00 HKD
Made from Cortijo de Suerte Alta's 100 year olive groves, the picudo gives a...
$235.00 HKD
This aberquino by Cortijo de Suerte Alta is sweet at first, followed by a medium-intense peppery...
$33.00 HKD
This 100% natural birch sap by Sip Sap is flavoured with a little natural rhubarb and cane sugar; tapped...
$33.00 HKD
A 100% pure and natural birch sap by Sip Sap, tapped from their own...
$33.00 HKD
This cool and refreshing 100% natural birch sap by Sip Sap is flavoured with a little mint and...
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This 100% natural birch sap by Sip Sap is flavoured with a little organic lime, ginger...
$75.00 HKD
With their rich meat, and gentle taste - not too salty, nor too...
$250.00 HKD
If you're not the most agile slicer but simply love Pata Negra ham,...
$165.00 HKD
A semi-hard cheese by family-dairy Sirana Gligora, made with 100% dalmation cow milk...
$235.00 HKD $295.00 HKD
The bottarga by Stefano Rocca is one of great personality and character. Similar to anchovies,...
$395.00 HKD
A strong blend for a real Neapolitan Italian coffee experience, by Mogi Caffè. Key...
$150.00 HKD
An organic parmesan cheese by Montanari & Gruzza offering a perfect balance between...
$200.00 HKD
The bottarga by Stefano Rocca is one of great personality and character. Similar to...
$260.00 HKD
Mogi Caffè's signature blend for a full-bodied and creamy coffee, with an intense...
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An exquisite Tuscan IGP extra-virgin olive oil made from handpicked olives, pressed within...
$295.00 HKD
Rich in omega 3 and protein, Bluefin Tuna from the Atlantic Ocean is...
$170.00 HKD
This superior Prosecco by Giavi features a straw-yellow colour and delicate foam, with fine...
$280.00 HKD
Rich in omega 3 and protein, Bluefin Tuna from the Atlantic Ocean is...
$50.00 HKD
This is Verrigni's piece de resistance and is the first ever gold-cut pasta in the world!...
$135.00 HKD
An Italian meat-based sauce by Macelleria Fracassi made with the highest quality Chianina beef, tomatoes and...
$100.00 HKD
The bottarga by Stefano Rocca is one of great personality and character. Similar to anchovies,...
An exciting vegan recipe with richly spiced Rendang Paste by Mekhala, inspired by a Malaysian and Indonesian mix of spices.
As a busy person who barely has time to shop for groceries after work, I always make sure that I have a few convenient staples in my fridge. One such essential is Mekhala...
Although thisdish does take some preparation, the result is definitely worth it! When you’re feeling that call for comfort food, there’s no better dish to whip up than...
For this month’s Kitchen Confidential, we’re talking to Mina Park, the ever-inspiring culinary mastermind behind Sook – an exciting Korean food concept that encompasses pop-up...
It’s the most wonderful time of the year… if you love all things indulgent, that is! Christmas time is all about treating yourself and your loved ones, and we think that the way to...
"Profood has a good selection of gluten free products... They also have a recipes resource on their website if you need a little inspiration for dinner."
"We are seriously in love with the entire Mekhala range of dips, sauces, pastes and marinades that Profood has just sourced from Thailand and brought over to HK."
"This gourmet online store is an Aladdin's cave of small-batch artisanal products. There's a large selection of healthy goods...and other treats."
