Generous is the name of the product, and the philosophy of the company. Every morning they wake up with a smile and a fuzzy and generous feeling inside, because they get to bake the best organic, gluten-free treats in the world, in the finest Belgian tradition, and without any waste, with fair trade suppliers and with an endless appetite for experimentation. At Generous, “gluten-free” is not a restriction but an addiction to finding new and exciting ways to create magic. They use buckwheat, tapioca and millet, whatever works best in the mix. For them it’s first and foremost being generous with taste, for people with or without intolerances.